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What products could get pricier if new Trump tariffs take effect Feb. 1?

January 31, 2025
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What products could get pricier if new Trump tariffs take effect Feb. 1?
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Americans could soon be paying more for everything from automobiles to avocados if the Trump administration proceeds with its plan to slap stiff new tariffs on the nation’s three largest trading partners starting Feb. 1.

President Trump will impose 25% tariffs on imports from Mexico and Canada starting this weekend, as well as an additional 10% tariff on imports from China, White House spokeswoman Karoline Leavitt said on Friday. 

While Mr. Trump describes tariffs as import duties that are paid by foreign countries, they are in fact paid directly to the federal government by U.S. businesses, according to the Tax Foundation, a tax-focused think tank. Rather than swallowing the costs, corporations typically hike their prices for those imported goods to recoup all or some of the expense.

Who pays the cost?

“If there is a significant increase in tariffs … those costs will likely be passed onto U.S. consumers and businesses,” Brian Peck, executive director of University of Southern California’s Center for Transnational Law and Business, told CBS Los Angeles. 

“From Canada, we import oil, lumber, wood and cement,” he added. “Over 20% of the agriculture products we bring into the U.S. come from Mexico.”

One unknown is whether the Trump administration will carve out some exceptions, such as for oil and gas products. Canada provides about 20% of the oil used in the U.S., which means that a 25% tariff on Canadian imports could add 30 to 40 cents a gallon at the pump within days of the new duties taking effect, Patrick De Haan, head of petroleum analysis at GasBuddy, has said. 

As painful as higher costs might be to U.S. consumers, the biggest impacts would likely be felt by the Canadian and Mexican economies, according to Wendong Zhang, assistant professor of applied economics and policy at Cornell University. A 25% tariff could cause Canada and Mexico to lose 3.6% and 2% of real GDP,  respectively, versus a decline of 0.3% for the U.S., Zhang estimated. 

Here’s what could get pricier for American shoppers if the Trump administration’s tariffs take effect. 

Avocados, beef and other foods

Inflation-pinched consumers may face a surge in prices for fruits, vegetables and nuts imported from Mexico, including avocados — just in time for the Super Bowl on Feb. 9. 

The U.S. imported more than $45 billion in agricultural products from Mexico in 2023, including fresh strawberries, raspberries, tomatoes and beef, according to the U.S. Department of Agriculture. The U.S. also imports Mexican beer, tequila and other drinks and spirits. 

Meanwhile, the U.S. imported about $40 billion of Canadian agricultural products that same year, including beef, pork, grains, potatoes and canola oil, the USDA notes. 

A 25% tariff could push prices up for all those products. 

“Grocery stores operate on really tiny margins,” said Scott Lincicome, vice president of general economics at the Cato Institute. “They can’t eat the tariffs … especially when you talk about things like avocados that basically all of them — 90% — come from Mexico. You’re talking about guacamole tariffs right before the Super Bowl.”

Cars

American consumers are increasingly buying cars that are either built in Canada or Mexico or that use parts imported from those nations. The U.S. imported $69 billion of cars and light trucks from Mexico in 2023, and another $37 billion from Canada, according to S&P Global Mobility.

On top of that, about $78 billion in auto parts stemmed from Mexico and $20 billion from Canada. For instance, the engines used in Ford’s F-series pickup trucks come from Canada. 

Because U.S. importers are expected to roll any added tariff costs into vehicle sticker prices, the average U.S. automobile price could jump by about $3,000, TD Economics estimates. That would come at a time when the average new car already sells for $50,000 and the average used car for $26,000, according to Kelley Blue Book.

Lumber

About one-third of softwood lumber used in the U.S. is imported from Canada each year, according to Rajan Parajuli, an associate professor of forest economics and policy at North Carolina State University. 

Tacking a 25% tariff on Canadian lumber could cause a “supply shock,” the Forest Resources Association, a trade group, wrote in a December blog post. “Regarding lumber, the U.S. still needs Canadian supplies to meet its domestic consumption demand,” the group said.

Still, the slow U.S. housing market, dampened by mortgage rates that remain close to 7%, could make it hard for companies to pass on the new tariffs through higher lumber prices, some economists said.

“Lumber prices are expected to rise, although a slower U.S. housing recovery, burdened by higher prices, will limit the extent to which exporters will be able to pass on price increases,” Oxford Economics noted in a Jan. 31 research note.

The Associated Press

contributed to this report.

Aimee Picchi

Aimee Picchi is the associate managing editor for CBS MoneyWatch, where she covers business and personal finance. She previously worked at Bloomberg News and has written for national news outlets including USA Today and Consumer Reports.

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